GATORADE RYDER CUP 2025

Ryder Cup is a prestigious golf competition between the United States and Europe, with fans that rival an Eagles game - ( Go Birds )

Gatorade, being the iconic beacon of athlete performance, it only makes sense they would partner as the official sports drink of the competition.

Having taken the leap into athletic equipment, from sidelines to lifestyle Gatorade has quickly established a presence in the space.

We took Ryder Cup as an opportunity to showcase our new stainless portfolio, enhancers,
and custom ID ring capabilities, along with our Ryder Cup collaboration pieces.

Flanked by competitors in the event space, Gatorade was able to gain a foothold in the space with our bold signage and activation that leveraged our stainless CAD drawings as pattern alongside a topographical map of the course being played on.

GATORADE / PEPSICO DESIGN:
Senior Director, Design: Courtney Jimerson
Director: Quentin Brehler
Design Senior Manager: Caitlin McNamara
Assoc.Design Manager: Sam Cardelfe
Assoc. Designer: Angel Buckens
3D Renders: Dylan Vail
Industrial Assoc.Design Manager: Will Stock
Industrial Senior Designer: Evan McDonell
Experiential Assoc. Manager: Katie Tkacz
Experiential Senior Manager: John Eastridge
Senior Director, Licensing: Andrew Wong
Senior Product Designer: Edmond Penn

GATORADE MARKETING:
Brand Mktg & Activation Assoc Manager: Blake Hartsook
Creative & E2E Campaigns Manager: Stephen Vogl
Mktg Director: Ivanna Bayliss
Brand Mktg & Activation Sr. Director: Xavi Cortadellas