TEAM GLASSES
Team Glasses is a pro-glasses movement that empowers people to take pride in wearing glasses.
Rooted in skateboarding culture but open to all, the project began as a small Instagram-based
creative experiment and grew into an international community.
Through bold, tongue-in-cheek “pro glasses” ads, stickers, and collaborations, Team Glasses celebrates individuality,
connects creatives and skaters, and turns glasses into a symbol of confidence and fun.
Instagram: @Glasses.Team
STICKER GRAPHICS
Fun little butts of the joke, these became traded, sent, and Instagrammed pieces by our fellow four-eyed fans
ADVERTISMENT
In term only these are advertisements - Coming from an advertising background, the idea of making pro glasses propaganda in favor of wearing glasses was a huge outlet. We realized we could make high-quality ads for posting on Instagram and gain traction through considered work. This translated to work video and still, welcoming riders to the team, making jokes about glasses or about how good they are, and attack ads about contacts.